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Product Launch

Boosting Product Launch Success with Shopper-Generated Insights

Peter from Questly
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Launching a new product requires more than just getting it on the shelves; it needs visibility and the right strategy to capture shoppers’ interest. Questly helps brands achieve this by leveraging shopper-generated insights directly from the store aisles, connecting products with their ideal audience in real time.

How Questly Enhances Product Launches

With Questly, brands can efficiently launch and promote new products by capturing feedback from shoppers already in-store. Here’s how it works:

  • Direct Shopper Interaction: Engage shoppers where purchasing decisions happen, allowing for immediate feedback and interest gauging.
  • Authentic User-Generated Content: Shoppers share their initial reactions, preferences, and opinions, which can be used to refine and adjust marketing efforts.
  • Increased Product Awareness: Shoppers help spread the word, creating buzz and visibility right in the retail environment.
"Questly allows brands to bring their products to the shoppers—making every launch a memorable experience."

By leveraging Questly’s shopper-generated insights, brands can ensure their product launches are not only successful but also memorable, driving engagement and sales from day one.

#product-launch#shopper-engagement#in-store-data
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